Styles of music videos:
Narrative - A narrative is a music video that tells a story throughout the video and describes a sequence of non-fictional or fictional events. Narrative music videos are normally very popular as it engages the audience in the story and the story can often relate to the audiences experiences for example, a breakup, death in the family ect. A large range of artists now include narratives into their music videos as its different to usual music videos and the story that the artists has chosen to project, may be a special topic for them or something they feel strongly for.
Performance - This is a music video that features a live performance or footage from a live performance.
Abstract - It's main purpose is to create a feeling or mood in an artistic way. An exclusively abstract music video would have no performance or story within it. However, some abstract music videos include a story and/or performance although it is more common to be a performance. Usually require a lot of editing.
Monday, 27 June 2016
The Purpose Of a Music Video
Purpose of Music Videos:
The purpose of a music video is to obviously sell the song, and invoke a reaction so it leaves you remembering the song.To entertain audiences by creating a memorable visual for the song, which also increases its chances to sell marketing for the purposes of exposure and expansion of the artist's profile. The music video is a promotional tool for the artist. It sometimes serves as a conduit to attention from a label.
Whilst some artists make videos to promote a single song or album launch. A band may write a song that they truely believe could be a hit and want to promote it as much as possible. So they choose to accompanied the song with a clever or memorable music video. PSY is a South Korean singer and his song Gangnam Style is a perfect example of how a video can promote a song through a music video because the video have achieved over 2,600,000,000 hits on YouTube.
The purpose of a music video is to obviously sell the song, and invoke a reaction so it leaves you remembering the song.To entertain audiences by creating a memorable visual for the song, which also increases its chances to sell marketing for the purposes of exposure and expansion of the artist's profile. The music video is a promotional tool for the artist. It sometimes serves as a conduit to attention from a label.
Whilst some artists make videos to promote a single song or album launch. A band may write a song that they truely believe could be a hit and want to promote it as much as possible. So they choose to accompanied the song with a clever or memorable music video. PSY is a South Korean singer and his song Gangnam Style is a perfect example of how a video can promote a song through a music video because the video have achieved over 2,600,000,000 hits on YouTube.
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